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that the term “fast fashion” was first coined by the New York Times in the 1990s to describe the rise of the now popular clothing store, ZARA. At the time, it only took 15 days for an idea for a product to make it into stores.

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Fun Fact: that the term “fast fashion” was first coined by the New York Times in the 1990s to describe the rise of the now popular clothing store, ZARA. At the time, it only took 15 days for an idea for a product to make it into stores.

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